The ETSC Annual Report 2024 , highlights a year of impactful advocacy and cross-border collaboration in the pursuit of safer roads across Europe. From championing 30 km/h urban speed limits and tackling loopholes in EU vehicle safety regulations, to supporting EU Member States through the EU-funded Road Safety Exchange programme, ETSC continues to be a leading voice for road safety in Europe. The report also celebrates milestones such as Finland’s PIN Award for outstanding progress on road safety, the #IWillBeALifesaver campaign, and award-winning educational initiative LEARN!